New York Health Insurance Ads

Two Year old New York Health insurance company Oscar is using its quirky ads based on message of simplicity to boost its enrollment in a big way.  Here is one of their TV ads

In addition to its rapid growth in the individual health insurance market within New York state, Oscar is expanding into both California and Texas marketplaces.  Oscar is seeking to disrupt the traditional healthcare marketplace with their simplicity message, slick apps and risk sharing models aimed at lowering healthcare costs.